# Fair Ads Agency > Fair Ads Agency is a Texas-based paid advertising, creative, and AI-search studio led by CEO Virginia Murariu. The team carries more than 20 years of cumulative experience across Growth, Email Marketing, Branding, and Communication. We help businesses of all sizes grow through paid media, creative production, content (including email programmes), full website design and build in static HTML, and AI Search & MCP Optimization — the practice of getting cited by ChatGPT, Claude, Perplexity, and other AI engines and agents. ## About Fair Ads Agency is anchored in Texas but works with brands worldwide. The team has logged 20+ years of cumulative experience across the disciplines that matter: Growth, Email Marketing, Branding, and Communication. That depth shows up in faster diagnosis, fewer rookie mistakes, and sharper decisions on where to spend the next dollar. - **Company:** Fair Ads Agency - **CEO:** Virginia Murariu - **Headquarters:** Texas, United States - **Phone:** 737-318-0183 - **Email:** contact@fairadsagency.com - **Website:** https://www.fairadsagency.com ## Experience The Fair Ads team's 20+ years of cumulative experience spans four core disciplines: - **Growth** — Full-funnel acquisition strategy, paid media at scale, lifecycle and retention systems. - **Email Marketing** — Welcome flows, drip programmes, transactional design, deliverability, segmentation, and the technical infrastructure (DKIM, SPF, BIMI) that most agencies skip. - **Branding** — Identity systems, voice and tone, visual language. Building brands that hold up under both quiet and loud conditions. - **Communication** — Editorial, PR, internal messaging, crisis communications. Years in journalism and design before the marketing chapter. ## Reach Fair Ads Agency runs two distinct types of paid media programs equally well: - **Global brand campaigns** — Multi-market launches, international paid media, and brand-building creative for companies expanding across borders. Multi-language, multi-platform, multi-time-zone. - **Local lead-generation campaigns** — Geo-targeted Search and Social, Google Local Service Ads, location-aware creative, and conversion-optimised landing pages for service businesses that win or lose by their service area. Particular depth in the Texas market (Austin, Houston, Dallas, San Antonio). ## Services Fair Ads Agency operates five integrated service lines: - **Paid Ads Management** — End-to-end management of advertising campaigns across Google Ads, Meta (Facebook & Instagram), TikTok, LinkedIn, and other paid channels. Strategy, setup, optimization, and reporting. - **Ad Imagery Creation & Design** — Static, motion, and video creative production for paid ad campaigns. Brand-aligned visuals built for performance. - **Content Management** — Editorial planning, social media management, email programmes, and brand storytelling for businesses that need consistent presence. - **Website Design & Build** (FLAGSHIP) — Custom static HTML websites — fast, secure, SEO-ready from day one. No WordPress bloat, no plugin sprawl, no monthly patching anxiety. Design, build, and ongoing maintenance. Hosted on modern edge networks for instant load times anywhere in the world. - **AI Search & MCP Optimization** (FLAGSHIP, NEW IN 2026) — The new front door of search. Fair Ads gets businesses cited by ChatGPT, Claude, and Perplexity through structured data, llms.txt, citation-optimised content, AI crawler permissions, and when it makes sense, a custom Model Context Protocol (MCP) server so AI agents can query business data directly. This is the work most agencies haven't started yet. ## Clients ## Clients and team work history **Currently working with (active engagements):** Cedar Valley Dental (Austin, TX — website + SEO by Fair Ads), DaCycl (website + SEO by Fair Ads), Trailforks, Gaia GPS, MapMyWalk, Dispatch-IT, DOXA, Kassa Kool HVAC, and i-Shipping. Active engagements span paid media, website design and maintenance, content management, and growth marketing. **Brands our team has shipped work for (career history, across direct engagements and prior roles at agencies and in-house):** Sonos, UGG, HOKA, Universal Pictures Home Entertainment, Disney+, Bakkt, Vincero, Dispatch-IT TMS, Heartland Dental, PayJoy, Universal Studios Hollywood, SurfBar Waikiki, First Rental Cars Hawaii, Panama World Realty. Industries span healthcare, fintech, consumer tech, footwear and apparel, hospitality, real estate, travel, entertainment, logistics, and home services. ## Key pages - [Home](https://www.fairadsagency.com/): Overview of services, reach, experience, leadership, and clients - [Blog](https://www.fairadsagency.com/blog/): Articles on paid ads, ad strategy, AI search, and growth marketing - [Privacy Policy](https://www.fairadsagency.com/privacy-policy/) ## Articles - [How to Choose the Right Paid Ads Agency in 2026](https://www.fairadsagency.com/blog/paid-ads-agency-guide-2026.html): A practical guide for founders evaluating paid media partners — what to look for, red flags to avoid, and how to measure agency performance. - [Google Ads vs Meta Ads: Where to Invest Your Budget](https://www.fairadsagency.com/blog/google-ads-vs-meta-ads.html): A side-by-side comparison of the two largest paid ad platforms, including audience intent, CPM trends, and which works best for different business models. - [AI Search Optimization (GEO): The New SEO for 2026](https://www.fairadsagency.com/blog/ai-search-optimization-geo.html): How generative AI search engines like ChatGPT, Claude, and Perplexity surface content — and what businesses need to do to be cited by them. ## Contact For inquiries about paid advertising, creative production, website design, AI search optimization, or any of our other services, reach out via contact@fairadsagency.com or 737-318-0183. We serve clients across Texas, the United States, and globally.